PROPER Snacks teams up with Barbie The Movie with gluten-free Barbie-themed packs

PROPER Snacks – Europe’s largest independent healthier snack brand – has partnered with Barbie The Movie, hitting supermarket shelves with gluten-free Barbie-themed packs for a limited time this summer…


Featuring PROPERCORN’s brand new Sweet flavour, the limited-edition, pink Barbie packs will feature an on-pack promotion, offering one lucky snacker a chance to win a trip for two to California, including seven nights’ accommodation, transfers and return flights.

Available at all major retailers nationwide from the 19th June, the new packs cater to snackers looking for healthier, indulgent treats.

Continuing its long line of bold moments and for the first time since 2015, the brand will also wrap London buses in its distinctive pink popcorn pattern. Plus, movie lovers will be given the opportunity to get their hands on thousands of limited-edition packs via multiple giveaways throughout the summer.

Each pack of PROPERCORN Sweet is under 126kcal per serving, is HFSS compliant, and is high in fibre, vegan, gluten-free, seasoned with natural flavours and no palm oil.

The new PROPER x Barbie The Movie packs have launched exclusively in Tesco and will follow in ASDA, Sainsbury’s, Aldi, Amazon and Ocado later this month. Sharing packs, RRP £1.80 / 100g.

To enter the competition, running from June till December 2023, UK-based customers aged 18+ will need to purchase a PROPER x Barbie The Movie pack, scan the QR code and enter details including their name, email address and the code underneath the pack’s best-before date. Visit for the full T&Cs.