Published On: Wed, Jan 3rd, 2018

Sainsbury’s launches new range of plant-based foods

This January sees the launch of seven exciting new plant-based products from Sainsbury’s, providing innovative solutions for meat-free mealtimes.

sainsbury's pulled jackfruit

Pulled Jackfruit

A UK supermarket first, the new by Sainsbury’s Sweet & Smokey BBQ Pulled Jackfruit is super satisfying when stuffed in a taco, or shredded over the top of a burger.

Hailed as a Google Trend rising star in 2016, the unusual, but versatile, fruit tastes like a cross between a pineapple and a pear and its ability to imitate pulled pork is extraordinary.

Shroomdog

For those striving to start the year on a lighter note, but still seeking comforting ‘dude food’, look no further than the ‘Shroomdog’!

This veg-based take on a classic sausage is made of succulent mushrooms, with a vibrant peppery warmth and is available in two mouth0-watering flavours; by Sainsbury’s Caramelised Onion Shroomdogs and by Sainsbury’s Cumberland Shroomdogs.

sainsbury's plant based range

The shroomdogs are bursting with flavour and have a deliciously meaty texture that you’d expect from a top-quality banger, yet contain over 80% less fat than its meaty equivalent.

Mushroom Mince

If you’re looking for a vegan mince to add to your chillis and bologneses then look no further than the new by Sainsbury’s Mushroom Mince, a lighter alternative to traditional meat mince.

In a bid to tackle food waste, the supermarket has made both the mince and ‘dogs using ‘ugly’ mushrooms, helping to tackle food waste.

Cauliflower

Cauliflower is set to be the cool kid on the block this year, and Sainsbury’s are jumping on the trend with the release of their chunky by Sainsbury’s Cauliflower Steaks, which come with a feisty Chimmichurri marinade, perfect for serving with sweet potato fries and a salad or as a guilt-free side to grilled meats. There will also be an Indian-inspired by Sainsbury’s Cauli Burgers launching in the range.

This January sees the launch of seven exciting new plant-based products from Sainsbury’s, providing innovative solutions for meat-free mealtimes.

The new range includes:

  • by Sainsbury’s Sweet & Smokey BBQ Pulled Jackfruit 400g, £3
  • by Sainsbury’s Cumberland Shroomdogs Vegetable Sausages 400g, £2.50 (Please note the Shroomdogs contain eggs)
  • by Sainsbury’s Caramelised Onion Shroomdogs Vegetable Sausages 400g, £2.50 (Please note the Shroomdogs contain eggs)
  • by Sainsbury’s Mushroom Mince 250g, £1.50
  • by Sainsbury’s Cauli Burgers 225g, £2 (Please note the burgers contain dairy)
  • by Sainsbury’s Roasted Cauliflower Steaks 210g £2 (Please note the steaks contain dairy)
  • by Sainsbury’s Vegetable Burger 225g, £2 (Please note the burgers contain dairy)

The new range launches in-store and online from 1st January 2018 and can be found in the vegetable aisle. The range is available in 500 stores nationwide, and can also be purchased online. 

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